he Ramco Cements Limited, the pioneers in cement industry has launched Ramco Super Plaster, a revolutionary plastering solution for plastering and brick work.
For plastering work, consumers and specifiers have to depend on ordinary cement which is meant for general applications. For plastering, the key requirements are — Coverage, Crack Resistance and Finish.
Ramco Super Plaster is a non-refractory plaster and brick mortar concentrate which has several advantages viz. Greater Workability, Lesser Rebound Loss, Higher Productivity, Higher Coverage, of 10% and more, Superior Finish, Crack-Free Masonry, M-Sand Compatibility and Higher Durability.
“Ramco Super Plaster is a value added mortar product, engineered purely for plastering and brickwork. The product provides increased coverage and better crack resistance to the walls. It also gives excellent workability with M-sand” said CEO A.V. Dharmakrishnan.
With a series of Cement and cement-related product launches, RAMCO CEMENTS becomes a complete solutions provider. “Ramco Super Plaster is launched with the objective of segmenting the market and focusing on RIGHT PRODUCT FOR RIGHT APPLICATION” said Balaji K. Moorthy, Executive Director (Marketing).
As a word of caution he added “Ramco Super Plaster is not to be used for load bearing applications and is to be used for plastering and brick work only.”
The product has been launched in a convenient 25 Kg bag which ensures easy handling and lesser wastage. The Chairman and Managing Director, P.R. Venketrama Raja, remarked “I would say that the correct solution for plastering and brick mortar today, is this revolutionary product which is very easy to use and comes in a new 25 kg packaging so that this can be applied even for small applications. One can easily transport it and use it for small works too.”
Now, with the launch of this new product, Ramco Super Plaster (a NonRefractory Plaster and Brick Mortar Concentrate), Ramco Cements has once again emerged as a solution provider, market leader and innovator in the industry by continuing its commitment of providing Right Products for Right Application.
At around 12:20 PM, The Ramco Cements was trading at Rs1,093.25 apiece up by Rs0.55 or 0.05% on Sensex.